Version 1 and 2: This strongly entrepreneurial-focused program is delivered in an instructor-monitored, 4-module classroom format and consists of study guides, required texts, supplemental readings, case studies, field trips, videos, guest lecturers, quizzes, homework assignments, final exams, and presentation of business plans to help students identify a concept of ownership and operation. Instruction focuses on developing a menu, planning, design layout, pricing, and marketing plan detailing market research, positioning, product mix, and lifecycle. Other topics include: purchasing and control, staff management, food cost, purchasing specs, guidelines, inventory POS systems, leadership, hiring practices, recruitment, staff organization, finance and accounting, service management, customer satisfaction; beverage and wine service; wine tasting and appreciation; collaboration with architects, designers, and contractors; capital budgeting, equipment, and kitchen design; legal aspects of food service; real estate, labor relations, and contracts. The program culminates with the preparation of a full business plan for a food service enterprise.